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Project

Cascadia Chocolate

Design Application

Brand & Packaging Design

The Challenge

How do I efficiently blend natural and contemporary packaging design in order to express the wholesomeness of Cascadia Chocolates?

The Solution 

Develop a logo representing the growth and community of fair trade practices. The core essence of this design is creating a simultaneously natural and modern tone for my client’s brand to reflect the West Coast lifestyle. Each flavour is unique and features natural photography and complementary colour palettes to accentuate Cascadia Chocolates’ branding.

Typography

abeezee regular
Karmina Regular

Colour Palette 01

Periwinkle

#698DC8

Forest Green

#117272

Colour Palette 02

Purple of the Night

#34366F

Dusty Pink

#D96C76

Colour Palette 03

Summer Orange

#F58555

Cheery Yellow

#F7D37C

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