yvonne@olivotto.ca​  |  Vancouver Canada​  |  tel: +1 236 863 6545

© 2018 YVONNE OLIVOTTO DESIGNS

PROJECT

Nicole Rice Holistic Bodyworker

DESIGN APPLICATION

Branding & Identify

THE CHALLENGE

How do I create a brand that expresses Nicole’s structural and methodological approach to holistic healing, while simultaneously being able to visually compliment her authentic dedication to her craft?

THE SOLUTION

Develop a conceptual visual design, balanced by a calming natural colour palette and a mandala, essentially symbolizing the relaxation clients will feel after treatment. The mandala represents a full circle - communicating the flow of energy between the healer and her client. This visual and practical balance communicates an organic wholesome experience.

TYPOGRAPHY

RAILWAY LIGHT
bree serif

COLOR PALETTE

Calming purple

#8171A1

Zen Grey

#6D6E71

BUSINESS CARDS

While staying true to her original logo, I adopted a portrait layout in order to support a unique look. Contact information on the backside follows a faded pattern design, which is used to write appointment times and other information for the client’s reference.